Exploring Human Communication: Theories and Practice

(CEHC801)

This subject explores key theories and contemporary concepts that inform human communication and strategic communication practices such as advertising, public relations, organisational communication, communication management and social media. It draws on significant interdisciplinary knowledges and traditions: rhetoric, systems theory, psychology, semiotics, interpretation (phenomenology), sociology, cultural studies, and critical theory. The subject introduces students to de-Westernised processes and practices to recognise the importance of cultural nuances in negotiating meaning. Students review communication models that inform their understanding of factors that either contribute to, or challenge, effective communication in diverse communication contexts and issues.